Branding Your Small Business

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Name: Branding Your Small Business
Date: June 7, 2017
Time: 11:30 AM - 1:30 PM EDT
Event Description:
What is a brand? A brand is not a logo, name, product, or service. It’s about much more than that. 
Wayland’s Economic Restructuring Committee (W.E.R.C.) will be hosting a branding WERCshop designed for small businesses to understand what branding really is and how it can help elevate a business’s presence and customer loyalty in a crowded marketplace.

The WERCshop,  “Branding Your Small Business”,  will be presented by Meg Smolen and Rick Glasser of Full Circle Marketing and Design, an integrated marketing and design agency based in Grand Rapids, MI. Full Circle has built their firm around the idea that brands deserve better, from concept to completion they craft memorable experiences that get attention and drive results. They were chosen to present the WERCshop because they stand out among their competition, have an impressive client list, and remarkable case studies.


The 2017 WERCshopBranding Your Small Business will be part interactive and has been designed to meet the needs of small businesses.  A brand is really more than a logo, name, product or service. During this WERCshop you will learn to build and market your brand from the experts at Full Circle.

The event is open to the public. Downtown, home-based, and prospective business owners are all encouraged to attend.

WERC provides affordable and exceptional programs for their bi-annual WERCshop’s in an effort to support economic vitality that strengthens downtown businesses.Our Spring 2017 WERCshop is generously supported by; Hastings City Bank and Reno Agency.
Location:
The workshop will be held at OpenRoad Brewery, 128 S. Main Street in downtown Wayland. Parking is available on-street, in the rear, or at city lots. 
Date/Time Information:
Wednesday, June 7, 2017 from 11:30AM-1:30PM.

Doors open at 11:30am, the presentation begins promtly at noon. 
Contact Information:
Ingrid Miller, Director ingrid.miller@downtownwayland.com
Fees/Admission:
Tickets are $12.50/person. Registration includes admission, lunch, and WERCshop material. Seating is limited.
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